DIY medtech infrastructure that ensures distributor performance.
Foxfire Academy provides you toolkits with proven frameworks and tools for startups and scaleups to find, assess,
monitor and ensure seamless business relationships with your customers.
GET FOXFIREThe Challenge for
MedTech Companies
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As the medical device industry evolves, many MedTech companies face obstacles in building strong, efficient distributor networks. Increasing regulatory demands and the need for streamlined systems often reveal gaps in how these businesses manage distributor relationships. Without a solid framework and resources, companies risk compliance issues, ineffective distribution, and missed revenue opportunities.
Our training platform is designed to fill this gap, equipping MedTech teams with the tools and processes necessary for growth and optimized distributor partnerships.
70% Fail
Two-thirds of medtech companies fail to commercialize after launching to market.Â
60% Dissatisfied
of medtech companies are dissatisfied with their commercial capabilities.
Maximize Efficiency With
Expert Knowledge and Resources.
Access a comprehensive suite of frameworks, checklists, templates, and tools designed by MedTech industry experts—plus, the critical know-how to implement them effectively. Learn to build and manage a robust commercial infrastructure, equipping your team to handle distributor relationships with confidence.
With our guidance, every interaction with MedTech distributors becomes streamlined and effective, helping you save valuable time and resources while focusing on growth and success.
GET FOXFIREBuild Strong Business Partnerships
from the Beginning.
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Address and overcome the complexities of distributing medical devices with our six specialized modules. Each module delivers structured, practical solutions for every stage—from identifying and assessing distributors to onboarding and implementing strategic controls.
This course equips you with a systematic approach to reduce risks, maximize opportunities, and establish resilient partnerships.
Designed for MedTech professionals, it provides the tools and strategies needed to implement a solid, reliable infrastructure that supports growth and regulatory compliance in a fast-changing industry.
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Meet our founder!
Marcel G. Haan, MBA
Marcel Haan is a seasoned professional from the Netherlands. With a strong educational background including an MBA and a BSc. in Precision Engineering,
Boasting over 30 years of experience in the medical device industry, his expertise spans various domains including R&D, project management, QA&QC, regulatory affairs (ISO13485, MDR and IVDR), operations, logistics, customer service, sales, and supply chain management. Marcel is also acting as PRRC for several MedTech companies.
Marcel is not just an industry veteran, but also a driven entrepreneur, focused on maximizing business value through strategic branding, compliance, operational excellence, and cultivating strong relationships.
Learn and Evolve with
Real-Life Examples.
Elevate your decision-making by delving into real-life examples and best practices derived from successful companies in the medtech industry.
Our product provides a unique opportunity to learn from the experiences of others, helping you avoid pitfalls, overcome challenges, and enhance your overall business strategy.